New Vegan Restaurant Opens During a Pandemic

January 18, 2022 | California, United States | Southern California Conference
Tezeta Alemayehu and Tsega-Ab “Bicko” Fenta, members of Berean Seventh-day Adventist Church in Los Angeles, California, United States, know all too well the challenges of starting a new restaurant, especially during an ongoing global pandemic. With the recent opening of their brick-and-mortar vegan Ethiopian restaurant, Berbere by T&T Lifestyle, in Santa Monica, the husband-and-wife team say they have relied on God’s guidance throughout the process.
“Faith was the key to our business,” Alemayehu, executive chef and co-owner of Berbere, said. Before Berbere, the pair’s food concept was known to many Los Angeles residents who frequented Smorgasburg, a weekend-only open-air food market downtown, where the T&T Lifestyle brand held space in 2019.

After tirelessly looking at potential locations, some of which they were interested in but were ultimately not where they wanted to be, a space became available in Santa Monica. The couple initially thought they’d only be able to rent half of this large location, but after meeting with the owner, an agreement was made to rent the entire space.

Berbere restaurant, an “unusual vegan restaurant in Santa Monica” with an Ethiopian twist, opened in September 2021. Since then, Alemayehu and Fenta have been met with overwhelming support from patrons and media outlets alike.
Uncompromising in their faith, Alemayehu and Fenta close Berbere early on Friday and are closed all day Saturday in observance of the Sabbath.

Throughout this journey, the couple has held on to the promise of God’s faithfulness, as seen in Hebrews 10:23. “We will continue to stay faithful,” Alemayehu said, “because we know God’s promises are true.”
The original version of this story was posted by the Southern California Conference.


